Analiza učinkov oglaševanja na družbenih omrežjih na vključenost in pridobivanje mednarodnih študentov : magistrsko delo

Kopina, Lea (author), Kolar, Tomaž (mentor)

• Language: Slovenian
• Keywords: visoko šolstvo, internacionalizacija, študenti, oglaševanje, družbena omrežja, raziskave, analiza
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [L. Kopina]
• Year: 2021
• Number of pages: III, 56, 14 str.
• PID: 20.500.12556/RUL-133536
• UDC: 659.1
• COBISS.SI-ID: 84971011
• Publication date in RUL: 15.12.2021

Secondary language

• Language: English
• Title: An analysis of the effects of social media advertising on the engagement and recruitment of international students
• Keywords: university education, internacionalization, students, advertising, social networks, research, analysis