Covid-19 in družbena odgovornost podjetij v odnosu do zaposlenih : magistrsko delo

Sitar, Maja (author), Golob, Urša (mentor)

Od izbruha virusa covid-19 je moč zaznati spremembe na različnih področjih, tako v zasebnem kot tudi poslovnem življenju posameznikov. Posledice pandemije so negativno vplivale na gospodarstvo in zato so se mnoga podjetja srečala z izzivi, kateri so na prvi pogled morda izgledali nerešljivi. V času krize se je družbena odgovornost podjetij spremenila, v nalogi pa sem raziskovala, kakšne so te spremembe ter v kolikšni meri se kažejo. Cilj magistrskega dela je bil ugotoviti, kakšen vpliv je imela pandemija covid-19 na družbeno odgovornost podjetij v odnosu do zaposlenih. V teoretičnem delu sem najprej predstavila koncept družbene odgovornosti podjetij s poudarkom na notranji dimenziji, nato pa sem se v povezavi s pandemijo covid-19 navezala na pregled dogodkov in vpliv na družbeno odgovornost podjetij. Empirično gradivo sem analizirala kvalitativno, pogovore sem parafrazirala ter jim določila enote kodiranja, nato pa sem opravila odprto in osno kodiranje. Raziskovala sem, kako so se podjetja vedla v času pandemije, kako so se vedla v odnosu do zaposlenih, do kakšnih sprememb je prišlo na delovnem mestu, kako so zaposleni ocenili te spremembe, kakšno tehnično pomoč jim je nudilo podjetje, kako je komuniciralo o spremembah, do katerih drugih sprememb je še prišlo v času pandemije, s kakšnimi stiskami so se zaposleni srečevali ter kako jim je v povezavi s tem podjetje nudilo podporo. Ugotovila sem, da je družbena odgovornost podjetij v času pandemije ostala enaka oziroma se je izboljšala. Družbena odgovornost v odnosu do zaposlenih pa se je zagotovo izboljšala.

• Language: Slovenian
• Keywords: Družbena odgovornost podjetij, zaposleni, covid-19, pandemija, spremembe.
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: FDV - Faculty of Social Sciences
• Place of publishing: Ljubljana
• Publisher: [M. Sitar]
• Year: 2021
• Number of pages: 132 str.
• PID: 20.500.12556/RUL-132397
• UDC: 005.35:616-036.21(497.4)(043.2)
• COBISS.SI-ID: 83707651
• Publication date in RUL: 23.10.2021

SITAR, Maja, 2021, Covid-19 in družbena odgovornost podjetij v odnosu do zaposlenih : magistrsko delo [online]. Master’s thesis. Ljubljana : M. Sitar. [Accessed 30 March 2025]. Retrieved from: https://repozitorij.uni-lj.si/IzpisGradiva.php?lang=eng&id=132397

Secondary language

• Language: English
• Title: COVID-19 and corporate social responsibility relating to employees

Abstract

Since the outbreak of the COVID-19 virus, changes have been detected in various areas, both in the private and business lives of individuals. The consequences of the pandemic have harmed the economy and therefore many companies have faced challenges. During the crisis, corporate social responsibility changed, and in my thesis, I researched what these changes are and to what extent they are reflected. The master's thesis aimed to determine the impact of the COVID-19 pandemic on corporate social responsibility relating to employees. In the theoretical part, I first presented the concept of corporate social responsibility, with an emphasis on the internal dimension. In connection with the COVID-19 pandemic, I did an overview of events and their impact on corporate social responsibility. I qualitatively analyzed the empirical material, paraphrased the conversations before assigning them coding units and performing open and axial coding. I researched how companies behaved during the pandemic, especially in regards to their employees, what changes occurred in the workplace and how employees assessed them. I also looked at what other changes took place during the pandemic, how the company communicated about them and what technical assistance they offered. I focused on the hardships faced by the employees and how the company offered them support. I found that corporate social responsibility remained the same or improved during the pandemic particularly towards employees.

• Keywords: Corporate social responsibility, employees, COVID-19, pandemic, changes.