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Kultura uživanja vina v Sloveniji : diplomsko delo, univerzitetni študij
Lubaj, Morana (Author), Wondra, Mojmir (Mentor) More about this mentor... This link opens in a new window, Šegatin, Nataša (Reviewer)

URLURL - Presentation file, Visit http://www.digitalna-knjiznica.bf.uni-lj.si/dn_lubaj_morana.pdf New window
Language:Slovenian
Keywords:vino, kultura uživanja vina, potrošniki, slovenski potrošniki, nakupovalne navade, trženje vin, trženjski splet, cena, tržne poti, trženjsko komuniciranje, kakovost vina, Slovenija
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:BF - Biotechnical Faculty
Year:2009
Publisher:[M. Lubaj]
Number of pages:XI, 62 f.
Place:Ljubljana
UDC:366.1(497.4):663.2
COBISS.SI-ID:3656312 Link is opened in a new window
Views:643
Downloads:188
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Secondary language

Language:English
Keywords:wines, culture enjoying of wine, consumers, Slovenian consumers, shopping habits, marketing of wine, marketing mix, price, market (distribution)-channels, promotion-communication, quality of wine, Slovenia

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