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Zavedanje in zvestoba storitveni znamki Volksbank : diplomsko delo
Železnikar, Petra (Author), Bodlaj, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/UPES/zeleznikar17.pdf New window
Language:Slovenian
Keywords:trženje, blagovne znamke, zadovoljstvo, lojalnost, storitve, case study, bančništvo, banke, Volksbank
Work type:Bachelor thesis/paper (mb11)
Tipology:2.11 - Undergraduate Thesis
Organization:EF - Faculty of Economics
Year:2008
Publisher:[P. Železnikar]
Number of pages:II, 22 str, 1 f. pril.
Place:Ljubljana
UDC:336.71
COBISS.SI-ID:18100966 Link is opened in a new window
Views:371
Downloads:81
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Keywords:marketing, trademarks, satisfaction, loyalty, services, case study, banking, banks, Volksbank

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