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Zavedanje in zvestoba storitveni znamki Volksbank : diplomsko delo
ID
Železnikar, Petra
(
Author
),
ID
Bodlaj, Mateja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/UPES/zeleznikar17.pdf
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Language:
Slovenian
Keywords:
trženje
,
blagovne znamke
,
zadovoljstvo
,
lojalnost
,
storitve
,
case study
,
bančništvo
,
banke
,
Volksbank
Work type:
Bachelor thesis/paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[P. Železnikar]
Year:
2008
Number of pages:
II, 22 str, 1 f. pril.
PID:
20.500.12556/RUL-12988
UDC:
336.71
COBISS.SI-ID:
18100966
Publication date in RUL:
11.07.2014
Views:
1189
Downloads:
188
Metadata:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
trademarks
,
satisfaction
,
loyalty
,
services
,
case study
,
banking
,
banks
,
Volksbank
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