Načrtovanje spletnega trženjskega komuniciranja v podjetju Tehnofan : magistrsko delo

Žuna, Urša (author), Bodlaj, Mateja (mentor)

• Language: Slovenian
• Keywords: trženje, elektronsko trženje, poslovno komuniciranje, družbena omrežja, oglaševanje, odnosi z javnostjo, raziskave, analiza, case study
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [U. Žuna]
• Year: 2019
• Number of pages: III, 59, 31 str.
• PID: 20.500.12556/RUL-129432
• UDC: 339.138
• COBISS.SI-ID: 66944003
• Publication date in RUL: 02.09.2021

Secondary language

• Language: English
• Title: Planning of online marketing communication in Tehnofan company
• Keywords: marketing, electronic marketing, business communication, social networks, advertising, public relations, research, analysis, case study