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Analiza neetičnega ravnanja v trženju v slovenski praksi in zaščita potrošnikov : magistrsko delo
ID Bašič, Danko (Author), ID Možina, Stane (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/basic3399.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, zaščita potrošnika, poslovna morala, etika, kodeksi, družbena odgovornost, raziskave, analiza
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[D. Bašič]
Year:2007
Number of pages:94 str., 10 str. pril.
PID:20.500.12556/RUL-12320 This link opens in a new window
UDC:339.138
COBISS.SI-ID:17491686 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1272
Downloads:233
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Language:Unknown
Keywords:marketing, consumer's protection, business morality, ethics, codices, social responsibility, research, analysis

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