izpis_h1_title_alt

Analiza vedenja milenijcev pri nakupu luksuznih blagovnih znamk : magistrsko delo
ID Berk, Anja (Author), ID Bodlaj, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/berk3845-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, vedenje potrošnikov, odločanje, nakup, blagovne znamke, luksus, medgeneracijske razlike, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[A. Berk]
Year:2020
Number of pages:III, 65, 23 str.
PID:20.500.12556/RUL-122706 This link opens in a new window
UDC:366
COBISS.SI-ID:22434307 This link opens in a new window
Publication date in RUL:15.12.2020
Views:1316
Downloads:67
Metadata:XML DC-XML DC-RDF
:
Copy citation
Share:Bookmark and Share

Secondary language

Language:English
Title:An analysis of millennials' consumer behaviour towards luxury fashion brands
Keywords:marketing, consumer behaviour, decision making, purchasing, brands, luxury, generation gap, research, analysis

Similar documents

Similar works from RUL:
Similar works from other Slovenian collections:

Back