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Vzponi in padci blagovne znamke Levi's : zaključna strokovna naloga visoke poslovne šole
ID
Premrl, Veronika
(
Author
),
ID
Vida, Irena
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/vps_diplome/premrl1224.pdf
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Language:
Slovenian
Keywords:
trženje
,
blagovne znamke
,
razvoj
,
image
,
premoženje
,
konkurenčne prednosti
,
zgodovina
,
trendi
Work type:
Final paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[V. Premrl]
Year:
2020
Number of pages:
I, 24 str.
PID:
20.500.12556/RUL-122627
UDC:
339.13
COBISS.SI-ID:
34590467
Publication date in RUL:
15.12.2020
Views:
1006
Downloads:
80
Metadata:
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:
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Secondary language
Language:
English
Title:
The ups and downs of the Levi's brand
Keywords:
marketing
,
brands
,
development
,
image
,
property
,
competitive advantage
,
history
,
trends
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