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Vzponi in padci blagovne znamke Levi's : zaključna strokovna naloga visoke poslovne šole
ID Premrl, Veronika (Author), ID Vida, Irena (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/premrl1224.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, blagovne znamke, razvoj, image, premoženje, konkurenčne prednosti, zgodovina, trendi
Work type:Final paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[V. Premrl]
Year:2020
Number of pages:I, 24 str.
PID:20.500.12556/RUL-122627 This link opens in a new window
UDC:339.13
COBISS.SI-ID:34590467 This link opens in a new window
Publication date in RUL:15.12.2020
Views:781
Downloads:47
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Secondary language

Language:English
Title:The ups and downs of the Levi's brand
Keywords:marketing, brands, development, image, property, competitive advantage, history, trends

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