Primerjava značilnosti in nakupnih navad spletnih porabnikov in neporabnikov : magistrsko delo

Vrhovec, Jure (author), Vida, Irena (mentor)

• Language: Slovenian
• Keywords: informacijska tehnologija, Internet, elektonsko poslovanje, potrošnik, nakup, vedenjske znanosti, psihologija potrošnika, raziskave, analiza
• Work type: Master's thesis
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [J. Vrhovec]
• Year: 2007
• Number of pages: II, 80 str., 14 str. pril.
• PID: 20.500.12556/RUL-12208
• UDC: 339.138
• COBISS.SI-ID: 17428966
• Publication date in RUL: 11.07.2014

Secondary language

• Language: Unknown
• Keywords: information technology, Internet, consumer, purchasing, behavioural sciences, consumer psychology, research, analysis