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Uporaba standardizacije in adaptacije v trženjskem spletu slovenskih mednarodno delujočih podjetij : diplomsko delo
Lučič, Janja (Author), Čater, Barbara (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/lucic2972.pdf This link opens in a new window
Language:Slovenian
Keywords:trženje, mednarodno trženje, poslovno komuniciranje, izvoz, strategija trženja, standardizacija, raziskave, analiza
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:EF - Faculty of Economics
Year:2007
Publisher:[J. Lučič]
Number of pages:45 str., 7 str. pril.
Place:Ljubljana
UDC:339.138
COBISS.SI-ID:17371366 Link is opened in a new window
Views:393
Downloads:191
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Keywords:marketing, international marketing, business communication, exports, marketing strategy, standardization, research, analysis

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