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Zeleno trženje kot vir konkurenčne prednosti slovenskih podjetij : magistrsko delo
ID Bedenk, Jure (Author), ID Torkar, Aleš (Author), ID Bodlaj, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/bedenk3411-B.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, podjetništvo, podjetje, varstvo okolja, trajnostni razvoj, trženje, konkurenčne prednosti, trendi
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[J. Bedenk
Year:2019
Number of pages:IV, 98, 60 str.
PID:20.500.12556/RUL-113639 This link opens in a new window
UDC:339.138
COBISS.SI-ID:25130982 This link opens in a new window
Publication date in RUL:06.02.2020
Views:1247
Downloads:134
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Secondary language

Language:English
Title:Green marketing as a source of a competitive advantage in Slovenian firms
Keywords:Slovenia, entrepreneurship, enterprises, environmental protection, sustainable development, marketing, competitive advantage, trends

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