Analiza dobičkonosnosti kupcev v izbranem podjetju : magistrsko delo

Analiza dobičkonosnosti kupcev v izbranem podjetju : magistrsko delo
ID Grašič, Anja (Author), ID Hočevar, Marko (Mentor) More about this mentor... This link opens in a new window

URL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/grasic3482-B.pdf This link opens in a new window

Language:	Slovenian
Keywords:	trženje, odnosi s strankami, potrošnik, zadovoljstvo, lojalnost, dobiček, računovodstvo, kalkulacije, primeri
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	EF - School of Economics and Business
Place of publishing:	Ljubljana
Publisher:	[A. Grašič]
Year:	2019
Number of pages:	III, 57 str.
PID:	20.500.12556/RUL-113623
UDC:	339.138
COBISS.SI-ID:	25191142
Publication date in RUL:	06.02.2020
Views:	1333
Downloads:	96
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Secondary language

Language:	English
Title:	A customer profitability analysis in a selected company
Keywords:	marketing, customer relationship, consumer, satisfaction, loyalty, profit, accounting, calculations, cases

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