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Upravljanje s korporativno znamko : primer podjetja Živex
ID Vuk, Klementina (Author), ID Čadež, Simon (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/vuk2623.pdf This link opens in a new window

Language:Slovenian
Keywords:avtorsko pravo, intelektualna lastnina, blagovne znamke, zadovoljstvo, lojalnost, oglas, odnosi z javnostjo, družbena odgovornost, case study
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[K. Vuk]
Year:2006
Number of pages:45 str., 2 str. pril.
PID:20.500.12556/RUL-11089 This link opens in a new window
UDC:339.13
COBISS.SI-ID:16922342 This link opens in a new window
Publication date in RUL:11.07.2014
Views:829
Downloads:157
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