Analiza potreb mikro podjetij po najemu zunanjih izvajalcev tržno-komunikacijskih aktivnosti : magistrsko delo

Pogorelc, Simona (author), Kolar, Tomaž (mentor)

• Language: Slovenian
• Keywords: Slovenija, majhna podjetja, trženje, poslovno komuniciranje, zunanje izvajanje dejavnosti, elektronska pošta, družbena omrežja, raziskave, analiza
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [S. Pogorelc]
• Year: 2018
• Number of pages: III, 69, 18 str.
• PID: 20.500.12556/RUL-107235
• UDC: 339.138
• COBISS.SI-ID: 24906982
• Publication date in RUL: 20.04.2019

Secondary language

• Language: English
• Title: An analysis of the needs of micro companies for outsourcing marketing communications activities
• Keywords: Slovenia, small enterprises, marketing, business communication, outsourcing, electronic mail, social networks, research, analysis