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The impact of social media on consumer attitude towards online shopping among the youth in Russia and India : master's thesis
ID
Ristić, Marina
(
Author
),
ID
Pfajfar, Gregor
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/ristic3164-B.pdf
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Language:
English
Keywords:
Russia
,
India
,
globalization
,
cross-cultural activities
,
culture
,
economy
,
consumer
,
consumer behaviour
,
research
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[M. Ristić]
Year:
2018
Number of pages:
III, 60, 16 str.
PID:
20.500.12556/RUL-107216
UDC:
366
COBISS.SI-ID:
24889318
Publication date in RUL:
20.04.2019
Views:
1217
Downloads:
154
Metadata:
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Secondary language
Language:
Slovenian
Title:
Vpliv družbenih omrežij na odnos porabnikov do spletnega nakupovanja med mladimi v Rusiji in Indiji
Keywords:
Rusija
,
Indija
,
globalizacija
,
medkulturno delovanje
,
kultura
,
gospodarstvo
,
potrošnik
,
vedenje potrošnikov
,
raziskave
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