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Analiza vpliva otrokovih preferenc na nakupne odločitve staršev : zaključna strokovna naloga visoke poslovne šole
ID Ozimek, Manca (Author), ID Rangus, Kaja (Mentor) More about this mentor... This link opens in a new window, ID Drnovšek, Mateja (Author)

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/ozimek913.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, potrošništvo, potrošnik, otroci, vedenje potrošnikov, nakup, odločanje, raziskave, analiza
Work type:Final paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Ozimek]
Year:2018
Number of pages:II, 21, 8 str.
PID:20.500.12556/RUL-107069 This link opens in a new window
UDC:366
COBISS.SI-ID:24945126 This link opens in a new window
Publication date in RUL:20.04.2019
Views:1120
Downloads:114
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Secondary language

Language:English
Title:Analysis of a child's preferences on parental consumption behaviour
Keywords:marketing, consumerism, consumer, children, consumer behaviour, purchasing, decision making, research, analysis

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