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Vloga pečatov v nakupnem odločanju porabnikov : diplomsko delo
ID Muha, Romana (Author), ID Kos Koklič, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/muha14798.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, nakup, odločanje, vedenje potrošnikov, blagovne znamke, proizvodi, kvaliteta, certifikat, raziskave, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[R. Muha]
Year:2016
Number of pages:II, 40, 16 str.
PID:20.500.12556/RUL-106650 This link opens in a new window
UDC:339.138
COBISS.SI-ID:23971046 This link opens in a new window
Publication date in RUL:21.04.2019
Views:1295
Downloads:173
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Secondary language

Language:English
Title:The role of seals in consumer purchase decision making
Keywords:marketing, purchasing, decision making, consumer behaviour, brands, products, quality, certificate, research, analysis

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