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Analiza učinkov vplivnostnega trženja na primeru lepotne skupnosti na YouTube-u : magistrsko delo
ID Mirt, Barbara (Author), ID Kolar, Tomaž (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/mirt3008-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, elektronsko trženje, družbeni mediji, poslovno komuniciranje, pospeševanje, modeli, raziskave
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[B. Mirt]
Year:2018
Number of pages:II, 67, 23 str.
PID:20.500.12556/RUL-105670 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24649446 This link opens in a new window
Publication date in RUL:17.12.2018
Views:1145
Downloads:142
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Secondary language

Language:English
Title:An analysis of effects of influencer marketing on the case of YouTube beauty community
Keywords:marketing, electronic marketing, social media, business communication, promotion, models, research

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