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Vpliv črednega vedenja na porabnikov nakupni proces : magistrsko delo
ID Pavlovič, Laura (Author), ID Kos Koklič, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/pavlovic3085-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, vedenje potrošnikov, psihologija potrošnika, nakup, odločanje, vedenjske znanosti, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[L. Pavlovič]
Year:2018
Number of pages:III, 61, 8 str.
PID:20.500.12556/RUL-105565 This link opens in a new window
UDC:366
COBISS.SI-ID:24731878 This link opens in a new window
Publication date in RUL:18.12.2018
Views:2010
Downloads:165
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Secondary language

Language:English
Title:The influence of herd behavior on consumer buying process
Keywords:marketing, consumer behaviour, consumer psychology, purchasing, decision making, behavioural sciences, research, analysis

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