UGOTAVLJANJE KAKOVOSTI STORITEV ŠPORTNIH DRUŠTEV NA KOROŠKEM

BURJAK, MATIC (author), Pevcin, Primož (mentor)

Magistrsko delo govori o kakovosti storitev, ki jo športna društva na Koroškem nudijo svojih uporabnikom. Namen magistrskega dela je prispevati k izboljšanju kakovosti delovanja športnih organizacij, ki se ukvarjajo s športnimi vadbami. Ker takšna raziskava do sedaj še ni bila izvedena na slovenskem prostoru, je namen zaključnega dela oblikovanje primernega anketnega vprašalnika in dejavnikov zagotavljanja kakovosti ter skozi analizo rezultatov le-teh ugotoviti, kakšna je kakovost storitev, ki jo Koroška športna društva nudijo svojim mladoletnim uporabnikom. Za samo temo magistrskega dela smo se odločili, ker takšna problematika do sedaj še ni bila analizirana, ker tudi sami delujemo na področju športa mladostnikov in nas je zanimalo, kakšno kakovost storitev nudimo svojim uporabnikom. V analizi rezultatov raziskave, ki smo jo opravili s pomočjo razvitega anketnega vprašalnika in modela za ugotavljanje kakovosti, smo ugotovili, da je delovanje koroških športnih društev, ki se ukvarjajo z vadbo ekipnih športov na področju športa mladostnikov, kakovostna ter da svojim uporabnikom nudi kakovostno izvedene storitve, ki zadovoljujejo vse njihove potrebe po kvalitetni športni vadbi. Z magistrskim delom smo razvili anketni vprašalnik in model za ugotavljanje kakovosti storitev, ki bo športnim organizacijam, ki delujejo na področju športnih vadb, v pomoč pri ugotavljanju in zagotavljanju kakovosti storitev, ki jih bodo nudile svojim uporabnikom ter boljši medsebojni interakciji med njimi in njihovimi uporabniki.

• Language: Slovenian
• Keywords: kakovost storitev, športna društva, šport mladostnikov, model za ugotavljanje kakovosti storitev, športne organizacije, nepridobitne organizacije
• Work type: Master's thesis/paper
• Organization: FU - Faculty of Administration
• Year: 2018
• PID: 20.500.12556/RUL-104830
• Publication date in RUL: 12.10.2018

Secondary language

• Language: English
• Title: Assessing the quality of sports clubs services in Carinthia

Abstract

The master’s thesis discusses the quality of services which are offered by the sports clubs in Carinthia to their clients. The purpose of the master’s thesis is to contribute to the quality improvement of operations of sports organizations which are involved in sports exercises. Because such research was not carried out in Slovenia before, the purpose of the master’s thesis is to form an appropriate survey questionnaire and the factors of the quality assurance and through the analysis of the results of the survey questionnaires, to discover what the quality of services offered by Carinthian sports clubs to their juvenile clients is. We decided on the topic of the master’s thesis because such issues had not been analyzed before and because we are also active in the field of sports of juveniles. We were also interested in what kind of quality we offer to our clients. In the analysis of the results performed by means of the developed survey questionnaire and the model for the quality assessment, we ascertained that operations of the Carinthian sports clubs which are involved in the training of team sports in the field of the sports of juveniles are qualitative and that the sports clubs offer their clients qualitatively performed services which satisfy all their needs of qualitative sports exercises. In the master’s thesis, we developed the survey questionnaire and the model for the quality services assessment which will be of assistance to the sports organizations, which are active in the field of sports exercises, in the assessment and in ensuring the quality services offered to their clients and in better mutual interactions between them and their clients.

• Keywords: quality of services, sports clubs, juvenile sports, model for the quality assessment of services, sports organizations, non-profit organizations