Sight is usually the main sense graphic designers focus on (excluding books for blind people or interactive children's books), especially with e-books nowadays. But we have to keep in mind that at least one more sense is activated when we read - touch (e-books neglect that). Paper weight, texture and size of format have impact on how we perceive text, they give us information about 'value' of the book. For example, daily news are printed on newspaper that is not lasting, exactly like the news which we will forget tomorrow. In contrast, biography of a famous artist will be printed on something that lasts and gives a message about importance and memory which we would like to preserve.
Product of the practical part of the thesis is a book in physical form, with content of the ballad Povodni mož. Trough the process of designing the book, the goal was to achieve different way of reading this ballad. I tried to do this by choosing the right format, typography, illustration, size and layout (all of them usually focus on the sight) and also focusing the attention on senses that are not sight. Senses are responsible for everything we feel and perceive from the outside world. More senses we engage in an experience or designing a product, more information can a user collect and the final experience will be better.
While designing I will pay attention to the senses which give information about the content of the book to a reader. And by designing information for different senses I will try to create a new and different way of reading the ballad Povodni mož.
In theoretical-analytical part of the thesis I will discuss the topic of the book, its importance and its future, book design and senses that take part in getting to know a physical book.
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