Effect of athlete sponsorship on brand equity : a case of Slovenia

Effect of athlete sponsorship on brand equity : a case of Slovenia
ID Puc, Anja (Author), ID Pfajfar, Gregor (Mentor) More about this mentor... This link opens in a new window

URL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/puc2839-B.pdf This link opens in a new window

Language:	English
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	EF - School of Economics and Business
Place of publishing:	Ljubljana
Publisher:	[A. Puc]
Year:	2018
Number of pages:	III, 61, 26 str.
PID:	20.500.12556/RUL-100488
UDC:	33
COBISS.SI-ID:	24430310
Publication date in RUL:	27.03.2018
Views:	1133
Downloads:	138
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Secondary language

Language:	Slovenian
Title:	Vpliv sponzoriranja športnikov na blagovno znamko v Sloveniji

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