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121. Social media vs. traditional marketing influence on the company's marketing performance
Gorica Vasilevska, 2019, master's thesis

Keywords: marketing, electronic marketing, information technology, social networks, business efficiency, measurements, comparisons
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122. The use of social media in the opportunity exploration
Špela Delakorda, 2020, master's thesis

Keywords: entrepreneurship, enterprises, social networks, health, coaching, mentorship, communications, research, analysis
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123. Making brands matter to generation Z
Vladimira Ajduković, 2020, master's thesis

Keywords: marketing, marketing strategy, marketing mix, brands, age, generation gap, social networks, research, analysis
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124. Effect of influencer marketing on brand awareness and purchase intention
Maja Vejnović, 2020, master's thesis

Keywords: marketing, advertisement, social networks, personality, electronic marketing, research, analysis
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125. The impact of content shared by Internet celebrities on travel intentions of Chinese millennials
Yangjiaji Li, 2020, master's thesis

Keywords: China, tourism, travel, youth, consumer behaviour, social networks, marketing, analysis
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126. A comparison of marketing practices in social media of Slovenian and Japanese companies
Nobuhiko Haraguchi, Uroš Skulj, 2020, master's thesis

Keywords: Slovenia, Japan, marketing, social networks, media, enterprises, cases, international comparisons
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127. Living Labs for rural areas
Veronika Zavratnik, Argene Superina, Emilija Stojmenova Duh, 2019, review article

Keywords: Living Lab, rural areas, rural development, social innovation, Smart Villages
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128. Digital Marketing And Social Media In The Network Society
Giovanna Milito, 2021, master's thesis

Keywords: Digital Marketing, Social Media, Network Society
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129. Social informatics
Vasja Vehovar, Sara Atanasova, 2012, treatise, preliminary study, study

Keywords: social informatics
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130. Leadership-promoted diversity climate and group identification
Jana Žnidaršič, Sabina Bogilović, Matej Černe, Roopak Kumar Gupta, 2021, original scientific article

Keywords: enterprises, leadership, knowledge transfer, personnel, values, workplace diversity, leadership promotion of diversity, climate, group identification, social categorization
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