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21. Consumer-brand relationship in direct-to-consumer business model Petja Oplotnik, 2023, master's thesis Keywords: marketing, direct marketing, brands, consumer, business model, business communication, research, analysis |
22. Characteristics of industry 4.0 in Serbia and the impact of COVID-19 on new technology implementation Nikola Jordovič, 2023, master's thesis Keywords: technological development, business process, business model, productivity, quality, organization, artificial intelligence, changes, improvements |
23. Pain points and solutions for market entry for foreign innovative companies in Slovenia Jakob Jež, 2023, master's thesis Keywords: Slovenia, foreign companies, innovations, technology, business model, strategy, problems, cases |