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2. Financial Times marketing casebookLevela Rickard, Kit Jackson, 2000, higher education textbook Keywords: potrošnik, psihologija potrošnika, nakup, poraba, komuniciranje, trženje, tržna analiza, segmentacija, tržne raziskave, tržna struktura, strateško planiranje, oglaševanje, ekonomska propaganda, prodaja, pospeševanje prodaje, osebna prodaja, direktno trženje, mednarodno poslovanje, mednarodno trženje, internet, računalniške mreže, tržni mehanizem, učbeniki, primeri, case study, consumerism, customer, consumer psychology, communication, market analysis, segmentation, marketing research, market structure, marketing, strategic planning, advertising, sale, sales promotion, personal selling, direct marketing, international business, international marketing, internet, computer networks, international business operation, market mechanism, textbooks, cases, case study Full text (outside link) |
3. The influence of pre-departure training on expatriate adjustment on non-standard international assignmentsTina Posavec, 2014, master's thesis Keywords: trg delovne sile, zaposlovanje, delovno mesto, mednarodno poslovanje, družina, partnerstvo, adjustment, labour market, employment, job, international business, family, partnership, usklajevanje Full text (outside link) |
4. Intangible investment as a source of competitive advantage in comparative perspectiveNina Špehar, 2015, master's thesis Keywords: EU, Slovenija, ZDA, Japonska, nematerialne naložbe, investicije, trg kapitala, meritve, mednarodne primerjave, EU, Slovenia, USA, Japan, intangible assets, investments, capital market, measurements, international comparisons Full text (outside link) |
5. Financial instruments for improving energy efficiency of existing residential buildingsMateja Jalšovec, 2015, master's thesis Keywords: Hrvatska, energetika, trg, regulacija, zakonodaja, direktive ES, finančni instrumenti, mednarodne primerjave, Slovenija, Nemčija, Croatia, energetics, market, regulation, legislation, EC directives, financial instruments, international comparisons, Slovenia, Germany Full text (outside link) |
6. The attitudes towards career choices of economics students in Serbia and SloveniaZoran Pešić, 2019, master's thesis Keywords: Slovenia, Serbia, Faculty of Economics, students, labour market, career, research, analysis, international comparisons Full text (outside link) |
7. Policy responses to the challenges of the fourth industrial revolutionMatjaž Dolenc, Klemen Pavačič, 2020, master's thesis Keywords: informatcs, industry, digitalization, education, labour market, productivity, safety, international comparisons Full text (outside link) |
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10. Factors underlying wine purchases of Taiwanese millennialsAndreja Saša Osterc, 2022, master's thesis Keywords: Taiwan, wine-business, market, international trade, retail trade, consumer behaviour, purchasing, decision making, research Full text (outside link) |