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292. The effects of the general data protection regulation (GDPR) on digital marketing practice in SloveniaDilara Özbay, 2020, master's thesis Keywords: Slovenia, marketing, electronic marketing, human rights, data protection, GDPR, legislation, research, analysis Full text (outside link) |
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294. Vpliv spremembe embalaže na zaznavanje blagovne znamke Teekanne in nakupno odločanjeEva Homan, 2020, master's thesis Keywords: trženje, poslovno komuniciranje, embalaža, blagovne znamke, vedenje potrošnikov, nakup, odločanje, case study, Teekanne Full text (outside link) |
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296. Vpliv ponovnega ciljanja na nakupno odločanje slovenskih milenijcev na FacebookuKatja Pezdirc, 2020, master's thesis Keywords: trženje, oglaševanje, družbeni mediji, Facebook, vedenje potrošnikov, nakup, odločanje, raziskave, analiza Full text (outside link) |
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298. Millennials' attitudes towards Instagram advertisementsBarbara Pikl, 2020, master's thesis Keywords: marketing, advertising, advertisement, media, social networks, Instagram, youth, research, analysis Full text (outside link) |
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300. The phenomenon of programmatic advertising and audience targetingNeli Lenček, 2019, master's thesis Keywords: marketing, electronic marketing, information technology, goal, market, consumer, comparative advantages, research, data, analysis Full text (outside link) |