Keywords: international trade, marketing, literature review, international dynamic marketing capabilities, international marketing capabilities, dynamic capabilities, international marketing, systematic literature reviewFull text (file, 1,37 MB) This document has more files! More...
Keywords: international trade, marketing, literature review, international dynamic marketing capabilities, international marketing capabilities, dynamic capabilities, agile international marketing capability, international marketing resilience capability, ambidextrous innovation capability, digital international marketing capabilityFull text (file, 616,35 KB) This document has more files! More...