21. Cultural values and consumer ethnocentrism in SloveniaAdela Požežnik, 2015, master's thesis Keywords: Slovenija, medkulturno delovanje, etnocentrizem, kultura, vedenje potrošnikov, odločanje, vrednote, raziskave, analiza, Slovenia, cross-cultural activities, ethnocentrism, culture, consumer behaviour, decision making, values, research, analysis Full text (outside link) |
22. Country-of-origin effect on coffee purchase by Italian consumersAlenka Cok, 2016, master's thesis Keywords: Italija, vedenje potrošnikov, nakup, odločanje, kava, poreklo blaga, raziskave, analiza, Italy, consumer behaviour, purchasing, decision making, coffee, country of origin, research, analysis Full text (outside link) |
23. The impact of guerrilla vs. traditional marketing communication on consumer attitudesAna Jankovska, 2015, master's thesis Keywords: trženje, poslovno komuniciranje, oglaševanje, oglas, tipi, vedenje potrošnikov, raziskave, komparacije, marketing, business communication, advertising, advertisement, types, consumer behaviour, research, comparisons Full text (outside link) |
24. Digital marketing in business-to-business marketsIvan Temovski, 2015, master's thesis Keywords: trženje, elektronsko trženje, medorganizacijsko trženje, trendi, potrošnik, case study, visoka tehnologija, Danfoss, marketing, electronic marketing, intercompany marketing, trends, consumer, case study, high technology, Danfoss Full text (outside link) |
25. Consumer ethnocentrism and its effects on the French buying behaviourEva Frančič, 2015, master's thesis Keywords: Francija, trženje, etnocentrizem, medkulturno delovanje, vedenje potrošnikov, research, analiza, France, marketing, ethnocentrism, cross-cultural activities, consumer behaviour, raziskave, analysis Full text (outside link) |
26. Consumer behavior on the Montenegrin wine marketTanja Čavor, 2015, master's thesis Keywords: Črna gora, vinarstvo, vinogradništvo, vedenje potrošnikov, odločanje, tržne raziskave, analiza, Montenegro, wine-business, viticulture, consumer behaviour, decision making, market research, analysis Full text (outside link) |
27. Analysis of young-adults' consumer behaviorZhonghui Ding, 2015, master's thesis Keywords: Slovenija, Hrvatska, Kitajska, kultura, medkulturno delovanje, trženje, vedenje potrošnikov, nakup, odločanje, mladina, mednarodne primerjave, Slovenia, Croatia, China, culture, cross-cultural activities, marketing, consumer behaviour, purchasing, decision making, youth, international comparisons Full text (outside link) |
28. An analysis of consumer ethnocentrism and its sources and effects in MacedoniaMilena Pagovska, 2015, master's thesis Keywords: Makedonija, medkulturno delovanje, etnocentrizem, trženje, vedenje potrošnikov, odločanje, podatki, meritve, Macedonia, cross-cultural activities, ethnocentrism, marketing, consumer behaviour, decision making, data, measurements Full text (outside link) |
29. "No one will voluntary take a step back"Monika Mester, 2015, master's thesis Keywords: turizem, letalski promet, varstvo okolja, vedenje potrošnikov, odločanje, spremembe, emisijski kuponi, raziskave, analiza, tourism, air traffic, environmental protection, consumer behaviour, decision making, changes, emissions coupons, research, analysis Full text (outside link) |
30. The perception of sustainability among top brandsDarja Tomaščin, 2016, master's thesis Keywords: Apple, Google, Coca-Cola, IBM, Microsoft, marketing, trademarks, valuation, yield, research, analysis, consumer, comparisons Full text (outside link) |