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35. The advertising business1999, proceedings Keywords: oglaševanje, reklama, agencije, poslovanje, ZDA, zakonodaja, množični mediji, mediji, komuniciranje, etika, strokovnjaki, prodaja, promocija, advertising, agencies, business, USA, legislation, mass media, medium, mass communication, ethics, executives, sales promotion
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36. International advertising2000, proceedings Keywords: oglaševanje, ekonomska propaganda, mednarodno trženje, reklama, televizija, cilj, modeli, blagovne znamke, trženje, marketing, globalizacija, evalvacija, kupci, racionalizem, čustva, moč, tržna analiza, svet, agencije, tržne raziskave, vrednote, množični mediji, mediji, sinergija, kultura, sociologija kulture, razlike, realizem, miti
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37. Marketing theory2000, higher education textbook Keywords: trženje, teorija, filozofija, strategija trženja, ekonomičnost, gospodarnost, potrošnik, psihologija potrošnika, vedenje, kultura, trg, segmentacija, pozicioniranje, komuniciranje, storitve, neprofitne organizacije, poslovna etika, marketinški splet, zgodovinski pregledi, postmodernizem, prihodnost, predvidevanje, učbeniki, zborniki, marketing, theory, philosophy, marketing strategy, economics, consumer, consumer psychology, behavior, culture, market, segmantation, positioning, communication, services, business ethics, non-profit organizations, marketing mix, historical overwiev, postmodernity, future, forecasting, textbooks, miscellanies, collective works
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38. Relationship marketingJohn Egan, 2001, higher education textbook Keywords: kupci, trženje, tržna analiza, potrošnik, marketing, tržne raziskave, marketing, market analysis, market relations, buyers, consumer, loyalty, marketing research
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39. Phycoremediation of municipal wastewaterDavid Škufca, Ana Kovačič, Franja Prosenc, Tjaša Griessler Bulc, David John Heath, Ester Heath, 2021, original scientific article Keywords: high rate algal pond, contaminants, nutrients, phycoremediation
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40. Determination of neonicotinoid pesticides in propolis with liquid chromatography coupled to tandem mass spectrometryRok Tomšič, David John Heath, Ester Heath, Jernej Markelj, Andreja Kandolf Borovšak, Helena Prosen, 2020, original scientific article Keywords: neonicotinoids, propolis, SPE, QuEChERS, LC-MS/MS
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