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Optimiziranje oglaševalskega predračuna na praktičnem primeru : specialistično delo
ID Satler, Jaka (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/specialist/satler2926.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, oglas, sredstva javnega obveščanja, planiranje, case study, strategija, analiza
Work type:Specialist thesis
Typology:2.10 - Specialist Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[J. Satler]
Year:2006
Number of pages:71 str., [18] str. ptril.
PID:20.500.12556/RUL-9955 This link opens in a new window
UDC:339.13
COBISS.SI-ID:16381926 This link opens in a new window
Publication date in RUL:11.07.2014
Views:910
Downloads:161
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Language:Unknown
Keywords:marketing, advertisement, means of public information, planning, case study, strategy, analysis

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