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Uporaba orodja Google Trends za napovedovanje nakupne intence : študija primera
ID Jeras, Manca (Author), ID Lozar Manfreda, Katja (Mentor) More about this mentor... This link opens in a new window, ID Škulj, Damjan (Comentor)

URLURL - Presentation file, Visit http://dk.fdv.uni-lj.si/magistrska_dela_2/pdfs/mb22_jeras-manca.pdf This link opens in a new window

Language:Slovenian
Keywords:nakupna intenca, spletne poizvedbe, družboslovni podatki, Blagovne znamke, Vedenje potrošnikov, Spletni iskalniki, Magistrske naloge
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:FDV - Faculty of Social Sciences
Place of publishing:Ljubljana
Publisher:[M. Jeras]
Year:2017
Number of pages:75 str.
PID:20.500.12556/RUL-98224 This link opens in a new window
UDC:303:659.126:004.659(043.3)
COBISS.SI-ID:35280989 This link opens in a new window
Publication date in RUL:23.11.2017
Views:2242
Downloads:249
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Language:English
Keywords:Trademarks, Consumer behavior, Web search engines, Master's theses

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