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Trženjsko komuniciranje preko družbenega omrežja Pinterest : analiza vizualnih vsebin in interesov uporabnikov v turizmu
ID
Janša, Tadeja
(
Author
),
ID
Kolar, Tomaž
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/jansa2543-B.pdf
Image galllery
Language:
Slovenian
Keywords:
turizem
,
trženje
,
socialne mreže
,
vedenje potrošnikov
,
psihologija potrošnika
,
motiviranje
,
nakup
,
raziskave
,
analiza
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[T. Janša]
Year:
2017
Number of pages:
II, 63, 15 str.
PID:
20.500.12556/RUL-94778
UDC:
339.138
COBISS.SI-ID:
23873766
Publication date in RUL:
11.09.2017
Views:
1785
Downloads:
201
Metadata:
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Secondary language
Language:
English
Title:
Marketing communication through social network Pinterest: an analysis of visual content and user interest in tourism
Keywords:
tourism
,
marketing
,
social network
,
consumer behaviour
,
consumer psychology
,
motivation
,
purchasing
,
research
,
analysis
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