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Razvoj trženjske strategije za kardiovaskularna zdravila na švedskem trgu : diplomsko delo
ID Plavec, Irena (Author), ID Lisjak, Monika (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/plavec2126.pdf This link opens in a new window

Language:Slovenian
Keywords:Švedska, farmacevtska industrija, zdravje, zdravila, trženje, strategija trženja, poslovno komuniciranje, case study, Krka
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[I. Plavec]
Year:2005
Number of pages:72 str.
PID:20.500.12556/RUL-9273 This link opens in a new window
UDC:339.138
COBISS.SI-ID:16065766 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1353
Downloads:258
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Language:Unknown
Keywords:Sweden, pharmaceutical industry, health, medicine, marketing, marketing strategy, business communication, case study, Krka

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