Prenova prodajnega procesa z uvedbo koncepta managementa odnosov z odjemalci v podjetju Domel : magistrsko delo

Prezelj, Roman (author), Indihar Štemberger, Mojca (mentor)

• Language: Slovenian
• Keywords: Slovenija, imdustrijsko podjetje, Domel, poslovanje podjetja, uspešnost poslovanja, trženje, odnosi s strankami, znanje, sposobnosti, informacijska tehnologija, prodaja, poslovni proces, spremembe
• Work type: Master's thesis
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [R. Prezelj]
• Year: 2016
• Number of pages: III, 75 str.
• PID: 20.500.12556/RUL-92159
• UDC: 339.138
• COBISS.SI-ID: 23645158
• Publication date in RUL: 11.05.2017

Secondary language

• Language: English
• Title: Sales process redesign: introducing the concept of customer relationship management in the company Domel
• Keywords: Slovenia, industrial enterprises, Domel, company performance, business efficiency, marketing, customer relationship, knowledge, skills, information technology, sales, business process, changes