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Analiza slogov nakupnega odločanja : razlike med spoloma
ID Jerančič, Maja (Author), ID Vida, Irena (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/jerancic4772.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, vedenje potrošnikov, nakup, odločanje, spol, meritve, raziskave, analiza
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Jerančič]
Year:2016
Number of pages:III, 99, 25 str.
PID:20.500.12556/RUL-91571 This link opens in a new window
UDC:339.138
COBISS.SI-ID:23414246 This link opens in a new window
Publication date in RUL:11.05.2017
Views:3230
Downloads:110
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Language:English
Keywords:marketing, consumer behaviour, purchasing, decision making, sex, measurements, research, analysis

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