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Vloga Slovenske turistične organizacije pri uveljavljanju znamke Slovenije : primer oglaševanja na globalnem TV kanalu z namenom dviga prepoznavnosti
ID Čehovin, Brina (Author), ID Rus, Andrej (Mentor) More about this mentor... This link opens in a new window, ID Slak Valek, Nataša (Comentor)

URLURL - Presentation file, Visit http://dk.fdv.uni-lj.si/magistrska/pdfs/mag_cehovin-brina.pdf This link opens in a new window

Language:Slovenian
Keywords:Turizem, Turistična politika, Trženje, Blagovne znamke, Slovenija, Magistrske naloge
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:FDV - Faculty of Social Sciences
Place of publishing:Ljubljana
Publisher:[B. Čehovin]
Year:2016
Number of pages:224 str.
PID:20.500.12556/RUL-86869 This link opens in a new window
UDC:338.48:339.138(043)
COBISS.SI-ID:34381149 This link opens in a new window
Publication date in RUL:11.11.2016
Views:2079
Downloads:229
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Language:English
Keywords:Tourism, Tourism policy, Marketing, Trademarks, Slovenia, Master's theses

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