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Vpliv trženjskega komuniciranja na povpraševanje po (žganih) alkoholnih pijačah : magistrsko delo
ID Kljajič, Marjeta (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/kljajic2660.pdf This link opens in a new window

Language:Slovenian
Keywords:alkoholne pijače, produkcija, povpraševanje, trženje, poslovno komuniciranje, restrikcije, pravni vidik, ekonomska propaganda
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Kljajič]
Year:2005
Number of pages:87 str., 21 str. pril.
PID:20.500.12556/RUL-8110 This link opens in a new window
UDC:339.13
COBISS.SI-ID:15844326 This link opens in a new window
Publication date in RUL:11.07.2014
Views:947
Downloads:298
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Language:Unknown
Keywords:alcoholic drinks, production, demand, marketing, business communication, restrictions, legal aspect, advertising

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