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Etični problemi povezani z neposrednim trženjem : diplomsko delo
ID
Race, Sašo
(
Author
),
ID
Zupan, Nada
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/race4846.pdf
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Language:
Slovenian
Keywords:
trženje
,
direktno trženje
,
metode
,
strategija trženja
,
etika
,
družbena odgovornost
,
zakonodaja
,
raziskave
,
analiza
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[S. Race]
Year:
2014
Number of pages:
II, 47, XXXV str.
PID:
20.500.12556/RUL-80439
UDC:
339.138
COBISS.SI-ID:
22706662
Publication date in RUL:
01.03.2016
Views:
1153
Downloads:
162
Metadata:
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Secondary language
Language:
Unknown
Title:
Ethical issues related to direct marketing
Keywords:
marketing
,
direct selling
,
methods
,
marketing strategy
,
ethics
,
social responsibility
,
legislation
,
research
,
analysis
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