Analiza vpliva zadovoljstva porabnikov in nameravane zvestobe na dejansko zvestobo ponudnikom mobilnih telekomunikacij v Sloveniji : magistrsko delo

Tomšič, Danilo (author), Kolar, Tomaž (mentor)

• Language: Slovenian
• Keywords: Slovenija, telekomunikacije, mobilna telefonija, storitve, odnosi s strankami, zadovoljstvo, lojalnost, raziskave, analysis
• Work type: Master's thesis
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [D. Tomšič]
• Year: 2015
• Number of pages: V, 84, 30 str.
• PID: 20.500.12556/RUL-70501
• UDC: 339.13
• COBISS.SI-ID: 22531046
• Publication date in RUL: 10.07.2015

Secondary language

• Language: Unknown
• Title: An analysis of customer satisfaction and repurchase intent on customer retention in Slovenian mobile telecommunications service market
• Keywords: Slovenia, telecommunications, mobile telephony, services, customer relationship, satisfaction, loyalty, research, analiza