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Pričakovane spremembe nakupnega procesa ženskih modnih oblačil : vpliv na blagovno znamko Fürst
ID
Rajtar, Barbara
(
Author
),
ID
Kos Koklič, Mateja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/rajtar4813.pdf
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Language:
Slovenian
Keywords:
tekstilna industrija
,
nakup
,
odločanje
,
vedenje potrošnikov
,
spremembe
,
raziskave
,
analiza
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[B. Rajtar]
Year:
2014
Number of pages:
I, 35, 11 str.
PID:
20.500.12556/RUL-70443
UDC:
339.138
COBISS.SI-ID:
22095590
Publication date in RUL:
10.07.2015
Views:
1101
Downloads:
129
Metadata:
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Secondary language
Language:
Unknown
Title:
Expected changes in the purchasing process of women's fashion clothing: impact on Fürst brand
Keywords:
textile industry
,
purchasing
,
decision making
,
consumer behaviour
,
changes
,
research
,
analysis
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