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Varovanje zasebnosti potrošnikov pri preučevanju njihovega vedenja s sodobnimi raziskovalnimi metodami : magistrsko delo
ID Goričan, Petra (Author), ID Vida, Irena (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/gorican1410-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, tržne raziskave, vedenje potrošnikov, varstvo podatkov, lojalnost, programi, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[P. Goričan]
Year:2014
Number of pages:I, 65, 14 str.
PID:20.500.12556/RUL-70430 This link opens in a new window
UDC:366
COBISS.SI-ID:22233318 This link opens in a new window
Publication date in RUL:10.07.2015
Views:733
Downloads:104
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Secondary language

Language:Unknown
Title:Consumer privacy concerns in the use of modern marketing research techniques
Keywords:marketing, market research, consumer behaviour, data protection, loyalty, programmes, research, analysis

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