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Osrediščenost v stranki : obravnava koncepta v teoriji in praksi
ID
Lieber, Jerca
(
Author
),
ID
Dmitrović, Tanja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/lieber1412-B.pdf
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Language:
Slovenian
Keywords:
trženje
,
marketing povezav
,
odnosi s strankami
,
management
,
storitve
,
razvoj
,
teorija
,
praksa
,
raziskave
,
analiza
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[J. Lieber]
Year:
2014
Number of pages:
II, 69, 4 str.
PID:
20.500.12556/RUL-70388
UDC:
339.138
COBISS.SI-ID:
22213606
Publication date in RUL:
10.07.2015
Views:
1265
Downloads:
191
Metadata:
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:
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Secondary language
Language:
Unknown
Title:
Customer-centricity: discussion on the concept in theory and practice
Keywords:
marketing
,
relationship marketing
,
customer relationship
,
management
,
services
,
development
,
theory
,
practice
,
research
,
analysis
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