Zadovoljstvo medorganizacijskih porabnikov : primer podjetja Kovinoplastika Lož

Komidar, Barbara (author), Kolar, Tomaž (mentor)

• Language: Slovenian
• Keywords: medorganizacijski sistemi, medorganizacijsko trženje, marketing povezav, potrošnik, satisfaction, case study, industrijsko podjetje, Kovinoplastika Lož
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [B. Komidar]
• Year: 2014
• Number of pages: III, 57, 12 str.
• PID: 20.500.12556/RUL-70366
• UDC: 339.138
• COBISS.SI-ID: 22202086
• Publication date in RUL: 10.07.2015

Secondary language

• Language: Unknown
• Title: Satisfaction of business-to-business customers: the case of the Kovinoplastika Lož Company
• Keywords: interorganizational systems, intercompany marketing, relationship marketing, consumer, satisfaction, case study, industrial enterprises, Kovinoplastika Lož