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Etične percepcije potrošnikov v viralnem marketinškem komuniciranju
ID Javernik, Pina (Author), ID Podnar, Klement (Author), ID Jančič, Zlatko (Author)

URLURL - Presentation file, Visit http://www.dlib.si/details/URN:NBN:SI:doc-MRKQAHYW This link opens in a new window

Language:Slovenian
Keywords:podjetja, komuniciranje, marketing, tržno komuniciranje, poklicna etika, računalniška omrežja, internet (računalniško omrežje)
Work type:Not categorized
Typology:1.01 - Original Scientific Article
Organization:FDV - Faculty of Social Sciences
Publisher:Marketing magazin
Year:2011
Number of pages:Str. 13-25
Numbering:Letn. 10, [št.] 17
PID:20.500.12556/RUL-55849 This link opens in a new window
UDC:659.113:004.738.5
ISSN on article:1408-1652
COBISS.SI-ID:30698077 This link opens in a new window
Publication date in RUL:10.07.2015
Views:1634
Downloads:176
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Record is a part of a journal

Title:Akademija MM
Shortened title:Akad. MM
Publisher:Marketing magazin
ISSN:1408-1652
COBISS.SI-ID:65123840 This link opens in a new window

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