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Trženje na podlagi baze podatkov na primeru Cisefa : diplomsko delo
ID Maras, Mateja (Author), ID Trkman, Peter (Mentor) More about this mentor... This link opens in a new window, ID Bodlaj, Mateja (Comentor)

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/trojar1498.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, direktno trženje, baze podatkov, odnosi s strankami, efektivnost, meritve, case study
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Trojar]
Year:2004
Number of pages:45 str., VII str. pril.
PID:20.500.12556/RUL-4808 This link opens in a new window
UDC:339.138
COBISS.SI-ID:15038694 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1842
Downloads:356
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Language:Unknown
Keywords:marketing, direct selling, data base, customer relationship, efficiency, measurements, case study

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