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Tržno-komunikacijski program za blagovno znamko Zdravo življenje : diplomsko delo
ID
Košir, Kristjan
(
Author
),
ID
Čater, Barbara
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/kosir1475.pdf
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Language:
Slovenian
Keywords:
trženje
,
poslovno komuniciranje
,
blagovne znamke
,
tržne raziskave
,
strategija trženja
,
konkurenca
,
okolje
,
proračuni
,
analiza
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[K. Košir]
Year:
2004
Number of pages:
54 str., 25 str. pril.
PID:
20.500.12556/RUL-4772
UDC:
339.138
COBISS.SI-ID:
14985702
Publication date in RUL:
11.07.2014
Views:
1202
Downloads:
222
Metadata:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
business communication
,
trademarks
,
market research
,
marketing strategy
,
competition
,
environment
,
budgets
,
analysis
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