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Posebnosti strategij trženja storitev s primerom podjetja Bartog : magistrsko delo
ID
Zore, Mira
(
Author
),
ID
Potočnik, Vekoslav
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/zore338.pdf
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Language:
Slovenian
Keywords:
podjetje
,
storitve
,
trženje
,
strategija trženja
,
kvaliteta
,
potrošnik
,
zadovoljstvo
,
standardi
,
ISO 9002
Work type:
Master's thesis
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[M. Zore]
Year:
2004
Number of pages:
113 str.
PID:
20.500.12556/RUL-4475
UDC:
339.13
COBISS.SI-ID:
14609638
Publication date in RUL:
11.07.2014
Views:
1494
Downloads:
248
Metadata:
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AMA
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Chicago 17th Author-Date
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ISO 690
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:
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Secondary language
Language:
Unknown
Keywords:
enterprises
,
services
,
marketing
,
marketing strategy
,
quality
,
consumer
,
satisfaction
,
standards
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