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"Naming" ali poimenovanje blagovnih znamk : primer Droge Portorož
ID Ivančič, Katja (Author), ID Damjan, Janez (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/ivancic1222.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, živilska industrija, industrijsko podjetje, Droga Portorož, trženje, prodaja, blagovne znamke, image, registracija, zaščita
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[K. Ivančič]
Year:2004
Number of pages:45 str., 7 str. pril.
PID:20.500.12556/RUL-4409 This link opens in a new window
UDC:339.138
COBISS.SI-ID:14491366 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1826
Downloads:389
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Language:Unknown
Keywords:Slovenia, food industry, industrial enterprises, Droga Portorož, marketing, sales, trademarks, image, registration, protection

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