Analiza najuspešnejših oglaševalskih akcij telekomunikacijskih podjetij v Sloveniji : diplomsko delo

Loboda, Zoran (author), Žabkar, Vesna (mentor)

• Language: Slovenian
• Keywords: Slovenija, telekomunikacije, mobilna telefonija, podjetje, Mobitel, Simobil, Vega, trženje, ekonomska propaganda, oglas, stroški, strategija, analiza, komparacije
• Work type: Undergraduate thesis
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [Z. Loboda]
• Year: 2003
• Number of pages: 48 str., 18 str. pril.
• PID: 20.500.12556/RUL-4318
• UDC: 659.1
• COBISS.SI-ID: 14343654
• Publication date in RUL: 11.07.2014

Secondary language

• Language: Unknown
• Keywords: Slovenia, telecommunications, mobile telephony, enterprises, Mobitel, Simobil, Vega, marketing, advertising, advertisement, costs, strategy, analysis, comparisons