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Vpliv tržnega komuniciranja na povpraševanje po tobačnih izdelkih : diplomsko delo
ID Bandelj, Martina (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/bandelj973.pdf This link opens in a new window

Language:Slovenian
Keywords:tobačna industrija, trženje, poslovno komuniciranje, ekonomska propaganda, direktno trženje, pospeševanje prodaje, odnosi z javnostjo, povpraševanje, zakonodaja
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Bandelj]
Year:2003
Number of pages:44 str., 19 str. pril.
PID:20.500.12556/RUL-4089 This link opens in a new window
UDC:339.138
COBISS.SI-ID:14066150 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1589
Downloads:323
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Language:Unknown
Keywords:tobacco industry, marketing, business communication, advertising, direct selling, sales promotion, public relations, demand, legislation

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